Nudgely
Industries

One platform. Every small business.

Nudgely isn't a generic tool with a one-size-fits-all approach. It understands your industry — the events that matter, the offers that work, and the words your customers want to hear.

Restaurants & cafes

Fill tables with people who already love your food.

The problem

You get first-time visitors through the door, but most never come back. Not because the food was bad — because life got busy and they forgot. Meanwhile, the chain restaurant down the road emails their customers every week.

How Nudgely helps

  • QR codes on every table — customers sign up while waiting for food
  • AI writes weekly specials, seasonal menus, and event invites in your voice
  • Father's Day, Valentine's, bank holidays — Nudgely suggests campaigns before you even think of them
  • Win-back emails for customers who haven't visited in 60 days
  • Review request emails that boost your Google and TripAdvisor ratings

Example emails

Sunday roast is back
Chef's new summer menu
Your table misses you — here's 15% off

Hair & beauty salons

Turn one-time clients into monthly bookings.

The problem

A client comes in, loves their cut, says they'll be back. Then you don't see them for six months — or ever. Rebooking reminders on paper get lost. Social posts disappear in feeds.

How Nudgely helps

  • Automatic rebooking reminders at the right interval (4 weeks for cuts, 6 for colour)
  • New service announcements to existing clients who'd love them
  • Birthday offers that make clients feel special
  • Seasonal style guides that position you as the expert

Example emails

Your next appointment is overdue
New balayage technique — see the results
Happy birthday! Your next blowdry is on us

Home services

Stay top of mind between annual appointments.

The problem

You do brilliant work, but your customers only need you once or twice a year. By the time they need a plumber, electrician, or cleaner again, they've forgotten your name and searched for a new one.

How Nudgely helps

  • Seasonal maintenance reminders (boiler check before winter, gutter cleaning in autumn)
  • Helpful tips that keep you in their inbox and build trust
  • Referral campaigns — "know someone who needs a plumber? Share this"
  • Emergency prep emails before storm seasons or cold snaps

Example emails

Winter is coming — is your boiler ready?
5 things to check before the cold snap
Refer a neighbour, get 20% off

E-commerce & retail

Bring shoppers back without discounting everything.

The problem

You spend money on ads to get customers to your shop or website. They buy once. Then they're gone. Running constant sales to bring them back destroys your margins.

How Nudgely helps

  • Post-purchase thank-you sequences that build loyalty, not discount dependency
  • New arrival announcements to customers who bought similar items
  • Abandoned browse and cart recovery emails
  • VIP early access for your best customers

Example emails

Your order is on its way
New arrivals you'll love
You left something behind
VIP early access — 24 hours before everyone else

Fitness & wellness

Keep members engaged beyond the first month.

The problem

January sign-ups. February enthusiasm. March disappearance. Most fitness businesses lose members not because of bad facilities, but because of lost motivation.

How Nudgely helps

  • Milestone celebration emails (10th class, 3-month anniversary)
  • Class schedule updates and new programme launches
  • Motivational content and success stories from your community
  • Win-back offers for members who haven't checked in recently

Example emails

You just hit 10 classes 🎉
New sunrise yoga starts Monday
We miss you at the studio

Dental & healthcare

Gentle reminders that actually get opened.

The problem

Patients know they should come in for check-ups. They just don't. SMS reminders feel clinical. Phone calls feel intrusive. Your front desk has better things to do than chase appointments.

How Nudgely helps

  • Friendly check-up reminders that don't feel like nagging
  • Post-visit care instructions personalised to their treatment
  • New service announcements (whitening, Invisalign, and more)
  • Educational content that positions your practice as caring and trustworthy

Example emails

Time for your 6-month check-up
Caring for your smile this week
New: same-day whitening

Don’t see your industry?

Nudgely works for any small business that has customers worth keeping in touch with. If people buy from you or visit you, Nudgely can help you bring them back.